Internship Assignment “Market Research”

Direct solliciteren

- Internships

Bedrijfsinformatie

Who are we? 
Strypes, part of ICT Group,  is a young company and has her roots in the Semiconductor industry. Creating and maintaining software for lithographic machines has been the main focus of the company. Like calibration and diagnostics software for handling wafers and programming computer chips.

The services that Strypes provides have generally been developed just for this market with mainly one customer.
For the past 3 years, Strypes has focused on developing and tuning its services that are deployable to a broader market.
Which markets and industries are of interest and best connected with these services and how can we exploit these services best? We like to get a better idea of the answers to these questions.

Functieomschrijving

Assignment:
A. Market research process definition. What are the criterias and activities that are needed to define and research a market.

  • Define (criterias)
  • Implement (roles, activities, relations)
  • Install the process (explain)

B. Market research process execution

  • Conduct a Market research according the defined process
  • Use (execute

Assignment details
Market research process definition

Define:
Layout the criterias and activities to evaluate if and why a market should be researched and how a market research shall be executed. (Basic values for a start of a business case).

Implement:
Define the roles, activities and combine them to a process so it is easy to understand what steps to do and what to document. Describe usable process steps and known tools that are to be used.

Install:
Explain to stakeholders how to check the validity of a new market (if and why) and how to conduct a research on it.
Create a manual so it is easy to understand what is needed to do market research within Strypes.

Market research process execution

Use:
Take a market of interest and execute the research according to the defined and installed process. This can be used as an example to show the value of the Market research process to the company

Onze wensen

What are we looking for?

  • You are looking for an internship (3rd year) and are currently doing a bachelor studies in a relevant direction (marketing, communication, commercial)
  • You are pro active, excellent communication skills  and interest in the technical domain.

Reageer altijd!

Interested? Please contact Toine van Duiven at toine.van.duiven@strypes.eu or apply via the 'direct solliciteren' 

Herken jij jezelf in deze vacature? Stuur dan je reactie via het online sollicitatieformulier of per mail naar recruitment@ict.nl. Ben je nu onderweg en kun je niet gelijk reageren en wil je deze vacature later nog eens doorlezen? Laat dan hier je e-mailadres achter en wij zorgen ervoor dat je de vacature ontvangt.

Maak kennis met ICT Group

Jiska van Herpen

Recruiter

t 088 - 908 2000

e jiska.van.herpen@ict.nl